With financing from the Construction Advocacy Fund, AGC of America partners with its chapters to invest in and run targeted digital advertising campaigns designed to recruit new people into high-paying construction careers.

AGC matches chapter investments in these campaigns dollar for dollar, incentivizing chapters to put in place modern, high-tech recruiting campaigns. AGC also provides resources to allow members to retain newly hired workers and reduce high attrition rates that contribute to workforce shortages.

Examples of these campaigns include:

• AGC of Alaska’s We Build Alaska campaign
• AGC of Ohio and Ohio Contractors Association’s I Build Ohio campaign
• AGC of South Dakota, Highway-Heavy-Utilities Chapter’s Build South Dakota campaign
• Oregon-Columbia Chapter-AGC’s Build Oregon campaign

DATE

Ongoing

BENEFICIARY

AGC members & the construction industry

PROJECT TYPE

Digital ads